Frequently Asked Questions

When a user clicks your campaign URL, the tracker logs the visit with all available data (IP, device, browser, geo, referrer, etc.), generates a unique click ID, and redirects the user to your landing page or offer. The click ID is preserved throughout the funnel for conversion attribution.

A postback URL (also called S2S or server-to-server tracking) is a URL your affiliate network calls when a conversion occurs. It includes the click ID and payout information, allowing the tracker to match the conversion to the original click without relying on cookies or pixels.

1. Create your offer in the tracker and note the postback URL format. 2. In your affiliate network dashboard, find the postback/S2S settings. 3. Paste your tracker's postback URL, replacing tokens with the network's equivalents. 4. Test by generating a test conversion. The standard postback URL format is: https://your-domain.com/postback?clickid={click_id}&payout={payout}

Visits (also called campaign clicks) are counted when someone opens your tracking URL — this is the entry point into your funnel. Clicks (also called LP clicks) are counted when someone clicks a CTA on your landing page to go to the offer. The ratio of LP clicks to visits gives you your Landing Page CTR.

When creating or editing a campaign, add multiple landing pages and assign a weight to each one. The tracker will distribute traffic according to these weights. For example, giving Lander A a weight of 50 and Lander B a weight of 50 will split traffic evenly. Monitor the Reports page to compare performance and find winners.

Sub IDs (sub1–sub20) are customizable tracking parameters you can attach to your campaign URLs. They carry data from your traffic source (like zone ID, creative ID, placement, keyword, etc.) into the tracker for granular reporting. Configure your traffic source macros in the sub ID fields when setting up your campaign.

Geo-targeting is configured through Flows. Create a flow with rules that evaluate the visitor's country, region, or city. Each rule can point to a different path (combination of landers and offers). For example, route US traffic to a US-specific offer and UK traffic to a UK-specific offer. The tracker determines location using the visitor's IP address.

Go to Settings → Domains → Add Domain. Enter your domain name (e.g., track.yourdomain.com), then configure DNS: 1. Add a CNAME record for your subdomain pointing to our servers. 2. Add a TXT verification record. 3. Click "Verify" in the tracker. 4. SSL is automatically provisioned after verification.

Yes. We use AES-256 encryption for sensitive data at rest, TLS for all data in transit, CSRF protection, Content-Security-Policy headers, and input sanitization on all API endpoints. Passwords are hashed with bcrypt with randomly generated salts. We never store raw credentials.

BATracker is built on fault-tolerant infrastructure. Click processing is buffered so no data is lost during brief outages. Health checks and automated alerts monitor system status 24/7. In a worst-case scenario, traffic is redirected directly to your offer URL to minimize revenue loss.

All plans include unlimited campaigns, offers, and landers. Plans differ in monthly event limits, data retention period, number of custom domains, and access to advanced features like A/B testing and fraud detection. See the pricing section on the homepage for full details, or visit Settings → Billing in your dashboard.